We estimate that probably 1 in 4 emails we send
to our customers end up in spam filters. That's right, a quarter! At
least.
Spam filters are a nuisance for us because the
"semi intelligent" spam filters built into all the popular email
clients and ISPs use rules to detect potential spam and those same
rules often decide that our legitimate emails to our customers are also
spam.
The most annoying is when customers say they never received their
Password Reset emails, only to find that it was trapped in their spam
filter.
Our technical team are constantly working hard
to improve upon that, but in this day and age we're fighting a battle
with constantly shifting rules of engagement.
We've made some major improvements in the last 2 weeks by adopting SPF, so
it will be interesting to see how much of an improvement that makes.
In the meanwhile the best advice we can give you is to add the domain
teameffect.com to your address book and/or junk-filter's white list.
Peace out.